Marketing
In the field of marketing, we support our clients:
- by preparing legal models for the conduct of marketing campaigns, including clauses, statements and information addressed to customers,
- drafting, negotiating, evaluating contracts for the distribution of marketing databases,
- supporting the construction of own databases, including those compliant with the EU General Data Protection Regulation (RODO),
- creating and negotiating agreements related to marketing activities, in particular concerning sponsorship, barter and promotional actions,
- working out and consulting on rules and regulations for lotteries, competitions and promotional actions carried out at points of sale, via websites or social networking sites,
- advising on online advertising - banner advertising, behavioural advertising, online video, advertising in social networks and computer games,
- drafting framework and implementation contracts for advertising campaigns,
- representing in litigation, in particular related to the legality of advertising or spamming,
- giving an opinion on the use of intangible assets protected by intellectual property rights in advertising and marketing campaigns,
- creating, reviewing and negotiating sponsorship agreements for events and activities, including cultural, commercial, artistic and sporting events.
If you are interested in cooperating in this area or have any questions, do not hesitate to contact us.
